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Tech Feb 2014 - "Technology: Tweeting - Smart Marketing or Spam"

Tech Feb 2014 - "Technology: Tweeting - Smart Marketing or Spam"

Tech Feb 2014 - "Technology: Tweeting - Smart Marketing or Spam"

Excerpt


Technology: Tweeting - Smart Marketing or Spam



Like most social media platforms, Twitter offers business owners new ways to reach potential customers and existing clients to build a profile in the community. Used correctly, it can enhance a company’s image and support promotional efforts. Handled clumsily, it comes off as spam or can even generate disapproval or media criticism. Here’s a brief overview of how tweeting can energize marketing efforts and a few pointers on what to avoid.


 


 


 



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