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Tip Sept 2016 - "Tip: Marketing Audit Is a Key Element to Business Success"

Tip Sept 2016 - "Tip: Marketing Audit Is a Key Element to Business Success"

Tip Sept 2016 - "Tip: Marketing Audit Is a Key Element to Business Success"

Excerpt


Tip: Marketing Audit Is a Key Element to Business Success  


The word audit has a bad reputation. The mere mention of an audit often makes employers and business owners quake. There are lots of types of audits performed in the workplace, and of all these, a marketing audit might be one of the most helpful tools a business owner has. Without honest and regular inventory verification you can’t measure the effectiveness of your marketing efforts and can’t see where you are getting the biggest bang for your buck.



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